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Why human-centred design is like a 4 foot 7 Japanese woman

It was Sunday night and time for some Netflix. There was a new show in our feed called ‘Tidying Up with Marie Kondo’. Ooh this looks interesting. We selected it. 

There on the screen was a living doll, dressed in white - “the world’s most organised person” - as she patiently helped normal, everyday, and overwhelmed people tidy their homes. 

We watched one episode. Then another. And another. I turned to my girlfriend and said, let’s do this! 

So I bought Marie’s first book, ‘The Life-Changing Magic of Tidying Up’, downloaded it to my Kindle and proceeded to read half of it that night. I was hooked. And since then we’ve been tidying up like never before. As have many others who've joined the Kondo craze.

Marie’s approach (known as the KonMari method) is to systematically sort through EVERY SINGLE THING in your home and only keep those items that ‘spark joy’ in your life. Simple right? 

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